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Nishino Laboratory
Department of Technology Management for Innovation,
School of Engineering, The University of Tokyo
Towards Constructing a Mechanism in Practice for Co-creative Social Systems
Value of Technology
Technology itself has no value. Its value is created only when it is embodied in products and used in society. How can we quantify the value generated by such use? If we can do so, it will be possible to objectively discuss the ideal state of a truly affluent society. From the viewpoint of value in society, what kind of technology is desirable? Our lab scientifically addresses this.
Services Design
Unlike product design, designing a service involves determining the mechanisms and rules in the service/product usage process. Applying conventional product design knowledge to the issue is challenging, making the scientific research and knowledge accumulation in this area still insufficient. In practice, most services are carried out based on experience and intuition. Since the service industry accounts for over 70% of GDP, a scientific approach to those designing issues is crucial to economic development.
Environmental-Friendly Economic Activities
Economic activities that enable sustainable development are needed. It is necessary to realise a circular economy that creates new value while achieving efficient use and circulation of resources by utilizing new services, social systems, and business models such as sharing services. We will scientifically clarify the structure of an economic system that makes the circular economy feasible.
Research Methodology
Game theory
Interdependent decision-making events in social systems are represented as abstract mathematical models. Their equilibrium analysis is performed based on the assumption of player rationality, etc.
Economic experiments
Behavioral examination in a controlled virtual economic environment with real human participants. Preferences are controlled using cash or other rewards based on the scores obtained during the experiment.
Multiagent systems
The local interactions of a large number of autonomous agents form the entire system. This is a constructivist approach with emergence as the core solution concept.
Mechanism design
An applied approach of game theory that assumes the rationality of individual players and aims to design institutions and rules that achieve socially desirable outcomes.
Field experiments
Development of experiments in the real field with as much control as possible. This is an application of economic experiments to actual contexts.